Journalism Innovation & AI Integration

Project Brief
Strengthening public trust in journalism while modernising newsroom operations through ethical AI adoption and strategic editorial planning.
Key Achievements
  • Guided a national newsroom to earn recognition as Malaysia’s Most Trusted News Brand (Reuters, 5 consecutive years)
  • Led a breakthrough AI transformation project—achieving 70% editorial integration within 4 months
  • Recognised for Best Use of AI in the Newsroom (Asia Pacific), setting regional benchmarks for ethical innovation
  • Developed and scaled an audience-first editorial framework focused on accuracy, accessibility, and public interest
Scope
Editorial Leadership
Scope
Editorial Strategy Lead & AI Innovation Consultant, Awani

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